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Salesforce B2B Commerce

Accelerate B2B Sales with Seamless Digital Commerce

Give your business customers a consumer-like online buying experience with Salesforce B2B Commerce – driving higher sales and long-term loyalty.

Service Overview

Salesforce B2B Commerce empowers companies to sell products and services to other businesses through a rich self-service online storefront. It allows wholesalers, manufacturers, and distributors to streamline purchasing processes, automate routine sales tasks, and meet modern buyer expectations. As B2B buyers increasingly shift to digital channels (over half of B2B revenue is expected to come from online in the next two years), this solution is essential for staying competitive and growing revenue.

Personalized Storefronts

Tailor the experience for each buyer with custom catalogs and pricing, and let customers place orders 24/7 through an intuitive portal

Quick Reorders & Bulk Ordering

Enable one-click reorders and bulk order templates so your clients can easily restock with minimal effort

Smart Search & AI Recommendations

Help buyers find what they need faster with intelligent search and product recommendations that boost upsell opportunities

Seamless Integration

Connect your e-commerce seamlessly with Salesforce CRM, CPQ, and ERP systems, ensuring real-time stock visibility

Specialized B2B Commerce Features

Our expertise extends to specialized Salesforce B2B Commerce features that drive additional value for your business:

LWR Migration

Upgrade to Lightning Web Runtime for improved performance, SEO capabilities, and modern development experience

ERP Integration

Connect your B2B Commerce platform with ERP systems for real-time inventory, pricing, and order management

CPQ Integration

Seamlessly integrate with Salesforce CPQ for complex pricing, quotes, and product configurations

Payment Gateway Integration

Connect with popular payment processors for secure, flexible B2B payment options

Why WNC

Salesforce-certified Experts

Our team includes certified B2B Commerce specialists with hands-on experience in implementing Salesforce commerce solutions

Industry-specific Experience

We've implemented B2B Commerce for clients in manufacturing, wholesale distribution, and high-tech, so we understand complex pricing and large catalogs

End-to-end Services

From initial strategy and UX design to integration and ongoing support, we handle the entire project lifecycle

Proven Success

Our client successes speak volumes – we've helped businesses launch B2B portals that quickly grew adoption and revenue

Our Impact

100+

B2B Commerce Implementations

60%

Average Increase in Online Orders

50%

Reduction in Order Processing Time

Core Benefits & Outcomes

Our salesforce b2b commerce services deliver measurable improvements to your business. Here's what you can expect:

Increased Sales & Loyalty

Provide an engaging online buying experience that encourages repeat purchases and larger order sizes

Efficiency & Cost Savings

Automate manual order processes and customer inquiries, freeing up your sales reps for higher-value tasks

Faster Sales Cycles

With self-service ordering and instant access to product info, customers can move from inquiry to order in minutes

Data-driven Decisions

Every online interaction is captured, giving you rich data on buying patterns for forecasting and personalization

Our Approach

We follow a proven, collaborative approach to ensure your salesforce b2b commerce initiative delivers results:

Discovery

We begin by understanding your business model, sales processes, and e-commerce goals through workshops and interviews

1

Design

We design the solution and user experience – from catalog structure and pricing rules to the look-and-feel of your storefront

2

Development

Our consultants build and configure the B2B Commerce solution in Salesforce, including catalogs, pricing tiers, and integrations

3

Testing

We rigorously test the system with real-world scenarios and conduct user acceptance testing with your team

4

Deployment

We launch the solution, coordinating with your IT and business teams, assisting with data migration and training

5

Support

After deployment, we provide ongoing support and continuous improvements to ensure long-term success

6

Success Stories

Case Study

Industrial Supplies Company

Challenge

Relied on phone and email orders, which led to slow quotes, order errors, and frustrated customers

Solution

Implemented Salesforce B2B Commerce with customer-specific pricing and real-time inventory lookup, integrated with existing CRM

Results

Within six months, online orders grew to 60% of all purchases, order processing time was cut in half, and manual errors dropped sharply

"The B2B Commerce portal transformed our sales process. Now 60% of our orders come through online, and our customers are thrilled with the convenience. WNC guided us through every step of the journey."

CTO, Industrial Supplies Company

Case Study

Manufacturing Equipment Distributor

Challenge

Complex product catalog with thousands of SKUs and customer-specific pricing made ordering difficult and error-prone

Solution

Deployed B2B Commerce with advanced search, guided selling, and ERP integration for real-time inventory and pricing

Results

Customer satisfaction increased by 40%, sales team productivity improved by 35%, and average order value grew by 25%

"Our customers can now easily find and order the right products without calling our sales team. The integration with our ERP ensures they always see accurate pricing and inventory information."

VP of Digital, Manufacturing Equipment Distributor

Resources & Insights

Blog Post

5 Strategies to Maximize ROI with B2B Commerce

Learn practical tips to boost online sales and streamline operations using Salesforce B2B Commerce

Read more
Whitepaper

The ROI of Salesforce B2B Commerce Cloud

An in-depth look at the economic benefits of B2B Commerce, including case study data on cost savings and revenue growth

Read more
Webinar

Driving Digital Transformation in B2B Sales

An on-demand webinar featuring a live demo of Salesforce B2B Commerce and success stories

Read more

Ready to transform your business?

Let's discuss how our salesforce b2b commerce services can help you achieve your goals and drive measurable results.

Related Services

Start the conversation.

Contact us today to learn how we can help you achieve your goals with our salesforce b2b commerce services.

Featured Customers

Major US Bank

Major US Bank

Transformed digital banking platform resulting in 35% increase in customer engagement and 20% reduction in operational costs.

Global Insurance Provider

Global Insurance Provider

Implemented AI-driven claims processing system that reduced processing time by 60% and improved accuracy by 40%.

Investment Management Firm

Investment Management Firm

Developed data analytics platform that provided real-time insights, leading to 15% improvement in portfolio performance.